Nov 29, 2022

This episode of the SparkCast is not about school marketing. It’s not about attaining and retaining students. It’s not about social media.

It’s about the Pechersk School International in Kyiv, Ukraine.

It’s about the story of the attack on the school by the Russians in February 2022… the story of the...

Aug 28, 2022

Penny Abrahams is a senior consultant at Independent School Management, better known as ism.  Penny first joined ism in 2010 as a member of the Advancement Academy’s founding faculty. As a Senior Consultant, she specializes in marketing communications, enrollment management, and development. Her experience in these...

May 24, 2022

Aubrey Bursch, founder and CEO of Easy School Marketing, is passionate about supporting small private schools to increase enrollment, retention, and revenue by designing and executing marketing strategies that work for them. As the daughter of lifelong educators and a mom of two independent school students, she combines...

Apr 10, 2022

Lauren Campbell is the Publications Manager at Cretin-Derham Hall, a Catholic high school in St. Paul, Minnesota. She manages digital communications, the biannual alumni magazine, and the Student Apprentice program. (which is what we’re going to be talking about today.) She previously worked in communications for a...

Mar 22, 2022

Dr. Andrew T. Weller is the Dean of Enrollment and Strategic Marketing at St. Stephens & St. Agnes School in Alexandria Virginia. Previously he was the Director of Admissions for Avenues: The World School, the Executive Director of Advancement at Ridley College (Canada) and the Director of Admissions at Chestnut...